Free Winery Email Marketing Masterclass

How wineries build 6- and 7-figure ecommerce revenue
with email

Learn the systems wineries use to create more intentional, revenue-driving email marketing… without the overwhelm.

In this free training, Email Mavens founder Erica Walter will walk you through the foundational systems, strategies, and email campaigns that help wineries create stronger customer relationships and drive more online revenue through email marketing.
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This training is for

Winery Owners

Ready to grow direct-to-consumer sales without adding headcount.

DTC Managers

Turning email into the channel that carries the number.

Tasting Room & Club Managers

Doubling as the email person between pours.

The Accidental Email Marketer

Suddenly you've inherited the task of email marketing...without any experience.

Whether your winery sends every week or only when somebody remembers to hit send before a release, this training builds a smarter, more strategic approach to winery email marketing.

In this free masterclass, you'll learn:

You already did the hard part.

Got the visitor
Earned the tasting
Made the sale
Built the club
Grew the audience

If your email strategy is inconsistent or underdeveloped, you're leaving money on the table every single month.

The good news: most winery email programs don't need an overhaul.

They need stronger strategy, better systems, and smarter journeys. That's exactly what this training helps you build.

Meet Your Host

Erica Walter, founder of Email Mavens

Nearly 20 years helping wineries improve their email marketing, from family wineries on spreadsheets and Mailchimp to luxury brands with sophisticated ecommerce stacks, generating millions in revenue through strategic email.

She has also: accidentally sent wine club emails to the general public, wrestled complicated tech stacks, stared at broken templates, and inherited enough messy databases to know exactly how overwhelming winery email can feel. This training simplifies the process. And yes, we're going to make it fun.

Erica Walter, founder of Email Mavens, teaching winery email marketing

Ready when you are.

Register and you’ll get immediate access details, reminders so you don’t miss it, and how to get the most from the training. The wineries who get the biggest results don’t just watch. They implement while they learn.

The wineries who get the biggest results don't just watch. They implement while they learn.