Why Your Winery Needs an Email Brand Guide (And How to Create One)

Email Design 101: Establish Your Brand Guide

Stop starting from scratch with your emails! Learn how to create an Email Brand Guide for your winery to ensure consistency across all touchpoints, save time, and boost revenue. Discover the six key elements to include and how to build your guide in under an hour for polished, on-brand emails every time.

How to Use Personalized Video in Emails to Wow Your Winery Customers

Step by Step like New Kids: Personalized Video in Email

Personalized video is a game changer for email marketing, especially in the wine industry. Imagine welcoming new wine club members with a heartfelt video, sending a personal thank-you to a first-time buyer, or sharing behind-the-scenes updates from your vineyard—all directly in their inbox.

Where in the Wine World Are The Email Mavens: How a Box Is Inspiring My Next Vacation

How a Box is Inspiring My Next Vacation

Today’s episode of ‘Where in the Wine World Are the Email Mavens’ is going to illustrate how my unboxing experience from a gorgeous brand on the Leelanau Peninsula in Michigan is inspiring my next vacation plan, and highlight how many customer interaction points most wineries could capitalize on better to create wow-worthy experiences.

Three Underutilized Winery List Growth Tactics

Three Underutilized Winery List Growth Tactics

We are sharing three not-so-common winery list growth tactics we’re leveraging to help us capture the attention of those thirsty wine subscribers. Try one or all of these tactics at your winery to grow your list AND your ecommerce!