Done For You · Email Essentials

Your email foundation, built right. By us, for you.

Whether you’re starting from scratch or fixing what you built at midnight in a busy season, we’ll get your winery’s email working the way it should. Then we hand you the keys.
20 minutes with Erica. Come with your email woes, hopes, and dreams.
Before and after winery email templates: a neglected email next to a redesigned branded email

Two kinds of wineries call us. Same fix.

You've never really started.

Email marketing has been on the list for three years. The tech feels big, the strategy feels bigger, and every time you sit down to begin, something in the tasting room catches fire (sometimes literally a printer).

You started, and it's... fine?

You built it yourself, and gold star for scrappiness. But sends are landing in spam, that automation you set up two years ago hasn’t been touched since, and the list is going quiet. Something’s leaking and you can’t see where.

Here's the thing. Both roads lead to the same place: a foundation built to best practice. That's what we do. It's almost like it's our job or something.

Whatever your foundation needs.
Built new or built better.

No two wineries come to us in the same place, so no two engagements look the same. Here's the toolkit we pull from:

Deliverability & list health

The unglamorous stuff that decides whether anyone sees your emails at all. We get you to the inbox and keep you there.

ESP setup done right

Moving to Klaviyo (or starting fresh anywhere)? We handle the migration, the integrations, and the domain warming, so your new platform starts strong instead of starting flagged.

Marketing templates

On-brand, mobile-ready templates built new or rebuilt from what you have, so every send looks like you without a design degree.

Automations

The emails that sell while you're pouring: built from scratch or tuned up from the ones gathering dust in your account.

Transactional facelift

Order confirmations are your most-opened emails, and most wineries send them naked. We put them on brand and quietly put them to work.

Segmentation

The right message to the right people. We build the segments that make every send smarter, from club status to buying behavior, without overcomplicating it.

Re-engagement

Your list went a little quiet? We wake it up the right way, and win back the subscribers worth winning.

Your package pulls from this list based on what your winery actually needs. That's the scoping call.

We speak your stack.

Winery tech is its own little universe. We live in it.

On Commerce 7?

We connect it to Klaviyo or Mailchimp via Digimatic, our integration of choice for getting your C7 data flowing clean, so your segments actually know who bought what.

On Shopify?

It plays nicely with just about any ESP, and we build full email programs on Shopify data, from abandoned carts to repeat-purchase journeys.

Enterprise stack?

We've done the work in Salesforce Marketing Cloud too. Big platform, big data, same principle: better email that sells more wine.

On something else? Ask. Odds are we've untangled it before.

On Commerce7 and want a running start? The free Digimatic Starter's Bootcamp sends you three exercises over three days, putting your winery data to work before we ever get on a call.

Build, teach, hand over.

We give you a head start and hold your hand the whole way. Because we like you. We really like you.

01

We audit first.

Before we build anything, we get into your account: your data, your platforms, your send history. We find what's working, what's leaking, and what's missing, so the plan comes from evidence, not a template.

02

We build the foundation.

This is where we really get our hands dirty. Design, strategy, segmentation, automation. You approve, we implement, it works.

03

We teach you to do it.

This is the part we love. You don't just get a working system, you get to understand it, so it keeps working (and growing) after we step back.

YOUR INVESTMENT

Email Essentials packages start at $6,500 and shape to your winery: your platforms, your data, your priorities. We'll scope it together on the call, no mystery, no pressure.

Is this right for you?

It is if...
You want the foundation done right without hiring a full-time email person. You want to understand your own program, not just rent one. You’re ready to stop leaving money in the list.
It isn't if...

You want email fully off your plate forever (that’s the Total Package, and we’re happy to talk about it). Or you’d rather build the skill in-house yourself (that’s our whole Done With You side: explore the programs).

Today is the day you get traction.

It's possible you've started and stopped this a couple times. Share your email woes, hopes, and dreams with Erica on a 20-minute call, and let's see exactly where we pick up. We'll drive.