
Why Winery Welcome Emails Matter (and How to Write One That Converts)
Most winery welcome emails fall flat. Here’s how to write one that grabs attention, tells your story, and sells more wine—plus free tools to help.
Most winery welcome emails fall flat. Here’s how to write one that grabs attention, tells your story, and sells more wine—plus free tools to help.
Think your winery’s only real sales moment comes once a year on Black Friday? Think again. Memorial Day is the summer Black Friday—and if you’re not treating it like one, you’re leaving wine in the warehouse and money on the table. But don’t worry, I’ve got you. Let’s map out your 3-email strategy to turn this long weekend into a record-breaker.
Too many winery emails are long on passion, short on performance. In this makeover breakdown, we transformed an 8-page winery email into a 2-minute must-read. Discover what we fixed—subject lines, layout, CTAs—and how you can apply these DTC wine marketing tips today.
Learn 3 winery email marketing strategies that make your customer the true hero and grow your wine sales with heart.
Discover the 5 biggest reasons why winery email marketing fails—and learn exactly how to fix them with strategy, automation, and customer-first messaging.
Only 18% of winery staff ask for emails—are you missing out on future customers? Discover fun, non-pushy ways to collect guest contact info and grow your wine sales list.
Discover how to optimize your winery’s reservations with Tock. Learn its strengths, limitations, and strategies to maximize revenue and customer engagement.
Discover the ultimate automated email roadmap designed specifically for wineries! Learn how to turn leads into lifelong customers with smart, hands-free email marketing strategies from Email Mavens.
🚨 Commerce7 acquires WineDirect SaaS Division! What does this mean for your winery’s email marketing strategy? Learn key takeaways, opportunities, and action steps to stay ahead.
The wine industry is facing new challenges, but most wineries are sitting on untapped opportunities. After traveling 2,185 miles and attending four major wine marketing conferences, I’ve distilled the biggest lessons into actionable strategies. Learn how to attract new customers, use data-driven marketing, and make your brand resonate. Think AND hustle—plan smart, then take action.