July may be over, but the holiday wonder doesn’t have to stop. Our efforts to raise funds for the Forget-Me-Not Program continue with this give-back opportunity inspired by an email Erica received from a member of the philanthropic team at Sacred Heart Children’s Hospital WHILE she was delivering the live training. Here is a snippet of the impact our donations make in the lives of families going through their darkest hours:
In the last few months, we were able to provide books to a family to read to their older children after the loss of their baby brother, to help them remember him and to help process their grief.
At Christmas, we were able to work with a family to create tiny heart shaped ornaments for their Christmas tree that included their baby’s tiny hand and foot impressions. They will treasure them deeply and hang them on their tree every year.
And, another family received 3-D molds of their baby girl’s precious feet. They then created a shadow box to place all of the memories that were created with the help of our Forget-Me-Not caregiver team.
The most recent holiday retail trends analysis forecast consumer spend to be level or slightly increase in 2024. According to Numerator, food and alcohol are the top two products people plan to buy (yay, wine!), followed by candy and gifts for specific holidays (again, yay wine!). And according to Bazaarvoice, 55% of people will start shopping in October or earlier, 37% in September or earlier, and 23% in August or earlier.
That’s why it is CRUCIAL to start planning your holiday marketing emails right now.
In our Christmas in July live training, we’ll be diving deep into specific campaigns and offers you can put together to help you Win the Inbox this holiday season.
The Email Mavens have sent holiday email campaigns that have generated millions of dollars in revenue for our clients. Your presenter, our founder and CEO Erica Walter, has traveled to large wine brand headquarters to lead planning sessions, helped hundreds of wineries create email marketing offers centered around the holidays, and oversees planning, building, and sending new email marketing campaigns for Email Mavens clients.
There’s only so much E to go around, and many wine brands don’t have the budget or need to outsource email marketing. Our Christmas in July training will give you new creative ways to send emails that generate revenue for your wine brand, along with the play-by-play to help you win the most profitable emails that get sent in O-N-D. In this 1.5 hour live virtual training, you’ll learn the 5 most profitable emails the Email Mavens execute for O-N-D and you’ll get our playbook so you can optimize and customize them for your own winery.
We’ll give you case studies, show you examples, and give you in-depth strategy breakdowns on each of these campaigns so that you can easily implement them and hit the ground running right now! You’ll also get a success checklist to help you get your act together well in advance of the crunch time that is the holiday season. We’ve reserved the last 30 minutes of the session for Q&A so you can get live coaching on holiday campaign strategy and offers for your winery.
Upgrade your experience to VIP to unlock even more holiday jingle jangle! You’ll get a 30 minute coaching session with Erica where she’ll help you optimize your plan, your email campaign creative, and your goals for O-N-D.
You'll also receive a 20-minute email marketing template makeover where the Email Mavens team will enhance the email marketing template in your email service provider to include holiday wonder. AND you'll get a promo code for 50% savings on the Yearly Planning Workshop we're hosting in September of 2024.
